Women In PropTech Perth Program

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 The program responds to a well-documented challenge: while women are strongly represented in STEM education and professional roles, they remain significantly underrepresented as founders and business owners. 

Women in PropTech Perth addresses this gap by providing a practical, supportive pathway from technical expertise into entrepreneurship. 

 The program is Perth-based and supports women at different transition points, from early exploration through to business formation and early growth. 

Women in PropTech Perth is designed for women who are: currently working or trained in STEM-related roles, exploring entrepreneurship for the first time, early-stage or solo female founders in PropTech, looking to commercialise technical, professional, or domain expertise, or seeking confidence, capability, and credible pathways into business ownership.

 The Explore stage supports women in STEM roles to safely and confidently consider entrepreneurship as a viable pathway. It focuses on awareness, confidence-building, and exposure to real founder journeys, helping participants understand how their technical, professional, or domain expertise can translate into PropTech businesses. This stage demystifies entrepreneurship, addresses common barriers such as risk perception and self-doubt, and provides early validation that women belong in founder and leadership roles within the PropTech ecosystem. 

 The Transition stage supports women who are actively moving from STEM employment into entrepreneurship or early-stage business ownership. 

This stage addresses the highest-risk point of attrition, where women often experience uncertainty, isolation, and a lack of practical guidance. Participants build core commercial capability, including customer discovery, problem–solution fit, value proposition development, and early validation of business ideas. Structured mentoring, peer networks, and applied learning reduce perceived and real risk, while reinforcing confidence and founder identity. 

The Transition stage is designed to move participants from intent to action, providing a supported pathway that enables informed decision-making, early momentum, and sustained engagement in entrepreneurship. 

 The Build stage supports women founders as they establish and grow viable PropTech ventures beyond the initial transition phase. 

This stage focuses on founder readiness, early revenue generation, partnerships, and long-term sustainability. Participants strengthen leadership capability, refine business models, and develop practical strategies for customer acquisition, delivery, and growth. Engagement with the broader ecosystem supports access to pilots, collaborators, and market opportunities, while continued peer and mentor support reinforces retention and resilience. 

The Build stage is designed to increase the survival and success of women-led PropTech businesses, ensuring founders move beyond early experimentation into sustainable business ownership and leadership within the sector. 

Since its establishment, Women in PropTech Perth has delivered measurable outcomes for women founders and the broader ecosystem, including:

• A 19% increase in solo female founders within the Perth PropTech community
   
• Increased confidence and entrepreneurial intent among women in STEM roles
   
• New women-led PropTech ventures established
   
• Strong peer networks and ongoing founder engagement
   
• Improved visibility of women founders within a traditionally male-dominated sector
   

Outcomes are tracked through participation data, progression indicators, and ongoing engagement within the PropTech Hub WA ecosystem.

 PropTech sits at the intersection of STEM, innovation, and entrepreneurship, applying technology, data, and new business models to emerging industries.

For women in STEM, PropTech Hub WA provides:

• A sector where existing skills are highly transferable
   
• Clear commercial use cases
   
• Access to industry, customers, and partners
   
• Opportunities to build scalable, impact-driven businesses
   

Women in PropTech Perth leverages this intersection to create realistic and sustainable entrepreneurship pathways via its 1100+ members, and wide ranging stakeholders such as government, industry, investors and other innovators to collaborate with.

 Women in PropTech Perth is delivered by PropTech Hub WA as part of its broader innovation and entrepreneurship mandate. 

The program benefits from industry engagement, ecosystem partnerships, and alignment with regional and national innovation priorities.

This governance approach ensures the program remains credible, accountable, and outcomes-focused.

 Why This Matters

Supporting women to transition from STEM roles into entrepreneurship:

• Strengthens the innovation pipeline
   
• Improves diversity in business ownership and leadership
   
• Creates new economic opportunities
   
• Retains technical talent within Western Australia
   

Women in PropTech Perth demonstrates that targeted, sector-specific intervention can deliver lasting impact.

 Women in PropTech Perth is delivered through a combination of:

• Structured sessions and workshops
   
• Mentoring and peer learning
   
• Ecosystem engagement
   
• Founder-focused capability development
   

While activities may include events, the program is designed around participant progression and outcomes, not attendance.

 Get Involved

Women in PropTech Perth welcomes women at all stages of their STEM to entrepreneurship journey.

Whether you are exploring entrepreneurship, building your first business, or looking to connect with like-minded founders, the program provides a structured, supportive pathway forward.

Please submit your interest below.